Opening sequence target audience

Age
Our film is aimed at teenagers from the age of 12-20. This is because the two protagonists are teenagers, and so the audience can relate to them.

Gender
The film is aimed at females. Our sequence is going to be very conventional of a romantic film, and most romantic films are aimed at women. Females generally enjoy romantic film more than men, and so we are aiming at the majority of romance fans.

Social Demographic
D, C1 and C2. This is because the two protagonists in the film are only young, and so are still in education, with low paid part time jobs. The audience are meant to be able to relate to the characters, and so they wont be very wealthy.

Personality
Both characters in the film are friendly, kind people. Therefore the film is aimed at an audience that is of the same personality.

Relationship status
The target audience of the film is people who are not in a relationship. We are targeting single people because they can relate to the characters, and feel like this could happen to them. The film is about love, and so people who want to find love can watch it to feel good.

Media Grouping
The audience to our film would most likely enjoy conventional 'feel good' romantic films such as: 'Bridget Jone's Diary', 'Pretty Woman', and 'Grease'.

Uses & Gratification
According to the theory our film will appeal to an audience through escape and entertainment. The film will provide the audience with a form of escape from reality, because it is about true love with the purpose to make the audience feel good. Entertainment is the main purpose of our film, and so this will be provided through the story line. Also entertainment will be provided because the audience can become immersed 'escaping' from reality.

Utopian Solution
Richard Dyer's theory suggest that audiences will be more attracted to media that solves their problem. Therefore our film will solve certain audiences problems. An audience can watch the film to be entertained, so their problem of boredom is solved. In addition an audience that feels lonely because they are single, can watch the film to show them they can find someone.